Being an Employer of Choice

An employer of choice values staff and maximizes their full potential by providing training opportunities and career paths, and encouraging and helping them to develop skills and grow. In a company that is an employer of choice the whole environment is geared to the well-being of employees  and customers. Employees who feel valued tend to stay longer. This program highlights a range of factors which contribute to organizations becoming an employer of choice.

In this dramatized video case study Sherry, the new recruit, nervously addresses her unresponsive team leader, Carol, on her ideas for how Cutting Edge could become an employer of choice - incentives for increased productivity, a challenging and stimulating environment, paternity leave, job sharing and so on. Others suggest opportunities to grow, access to a gym, social events, flexible hours and fair pay, recognition and a relaxed atmosphere at work. Development opportunities, including performance planning, career paths and training are suggested.

Don't ignore a poor culture INSTEAD: Create a positive work environment;
Don't leave staff guessing INSTEAD: Manage well and reward staff;
Don't be closed to other people's views INSTEAD: Welcome ideas from everyone;
Don't avoid developing people INSTEAD: Provide opportunities to grow;