Be a Results-Focused Leader

Leaders communicate the vision, the inspiration for an organization while managers are there to establish, monitor and measure procedures and their rollout. With a results-focused culture, leaders should communicate compellingly any case for change: why it is necessary and what it will be like. Leaders and managers have different roles to play. Leaders must have a powerful narrative that inspires all staff to get on board, communicating what clients and customers will experience. Managers focus on what's to be achieved by recruiting for relevant skills and greater diversity. They also set specific goals for staff, ensuring these are regularly reviewed.

• Leaders establish change and results with a powerful narrative, meaningfully communicating what staff, clients and customers will experience.
• Leaders must develop a top-down mission, guiding principles and values that are role-modeled.
• Managers focus on what's to be achieved through attracting relevant skills and greater diversity.
• Managers set specific goals for staff, ensuring these are regularly reviewed.